Leading with Brand Intelligence
Market Force is a rising provider of consumer insights to major multi-location businesses across the country. With 300,000+ mystery shoppers and numerous acquisitions, the organization was growing at an exponential rate and needed a bold, savvy brand to newly position them against national powerhouses.
Elevate the brand beyond the commodity of mystery shopping and become the owner of the 'customer intelligence' category.
Consolidate several new company acquisitions under a singular, compelling umbrella brand.
Launch an entirely fresh and new identity and couple it with potent messaging unseen in this space.
Apply the brand across every touchpoint to ensure every impression makes a powerful impact.