Do Pets Take After Their Guardians?

by Bob Morehouse, CEO
September 7, 2010

Do Pets Take After Their Guardians? Vermilion has just produced three PSAs for the Humane Society of Boulder Valley with the theme “Do Pets Take After Their Guardians?” The effort is part of the Adopt a Pet Project with a goal of saving 1,000 lives. The spots feature humorous takes of pets as their owners seem to imitate their behavior: catching a frisbee, grooming themselves, and burying a treasure. A huge shout-out to Paul DesRosiers, Vermilion’s creative director who wrote and directed the spots, Alan Dague-Green, Vermilion’s video genius who shot and edited the spots, and Kevin Bonner, who was the lead designer, and also acted the part of the dog burying a phone.

This is big!

by Bob Morehouse, CEO
February 11, 2010

This is big! This new TV spot for the annual HW Home Warehouse Sale hit the airwaves last week. The goal was to create traffic for the sale while remaining true to the brand as an upscale Colorado furniture retailer that is classy and elegant.

We’ve still got work to do!

by Bob Morehouse, CEO
January 11, 2010

We’ve still got work to do! When the Gill Foundation indicated they wanted a fun holiday card, we were fixated on something to do with supporting LGBT philanthropy. But Tim Gill and his communications guru Fred Sainz stuck to their guns, saying they wanting something energetic, more like jib-jab.