Good Clean Love

BUSINESS CHALLENGE

Develop an (award-winning) digital campaign that goes beyond product features to increase online and in-store sales.

THE DETAILS

Made for every loving, intimate, and sometimes messy moment, Good Clean Love’s natural and organic products work the way you do so you can love the way you love. Poised for growth across e-comm and retail, the better-for-you sexual health and wellness brand needed a campaign that went beyond table stakes product features. The success of our multi-year, award-winning Love the Way You Love campaign is a result of powerful insights and creative meets a strategic, targeted, test-and-learn media plan.

Services

WHY WE’RE PROUD TO PARTNER

  • Non-toxic products formulated to mimic your body’s natural chemistry
  • Packaging uses bioplastic, a material made from recyclable sugar cane
  • Made for everyday intimacy and hygiene across all life stages
64%

lift in select retail sales

55%

lift in online sales

17 DMAs

primed for growth

“Vermilion has been an incredible partner for many years. They’re flexible and provide best in class support even when our strategies change. They have been a big driver of our exciting 96% growth in the last three years!”

LAUREN START, VP OF MARKETING

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